Social network demographics
Social networking sites have become a powerful platform for brands and their consumers online to engage with each other and also for users to get options, reviews, feedback and even make purchasing decisions online.
Social media marketing has evolved from merely being a brand reach tool to becoming a lead generation process and from that , further to a sales conversion strategy for brands (Social media case studies) which connect and are able to humanize their brands in real-time with their end users using powerful data and social media reports of consumers brand, social sites and buying preferences online. Digital marketing and social media agencies today work more towards providing not just customized services for corporate brands making use of their professional and specialized services, but also ensure to deliver value-add for the brands end users on a daily basis.
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