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5 tips for designing digital marketing strategy for any industry There is no FIXED solution or one standard solution for any digital campaign? Why? Because, each brand, organization has varied goals, budget, duration, focus and even their customers requirements differ from time to time. So personalized and or customization is core when it comes to…… Continue reading 5 tips for designing digital marketing strategy for any industry
#55SecsOrLess to Read: Influencer marketing and social media rockstars #55SecsOrLess to Read Post series continues Influencer marketing is picking up with great pace. Brands are hiring digital superstars, social media marketing influencers, brand rockstar’s to promote, blog, tweet, post videos, share pictures on Instagram, Snapchat conversations etc to empower their products and services online. This post…… Continue reading #55SecsOrLess to Read: Influencer marketing and social media rockstars
Why timing, demographics, medium matter in digital marketing and branding Timing, Demographics & Medium Does it make a difference if you post your link or images on facebook at dawn or a tweet in the evening or a snapchat, Instagram or YouTube link during noon? Well, of course they do. Not only is the relevance…… Continue reading Why timing, demographics, medium matter in digital marketing and branding
Difference between Price and Value A social media professional contacted me few days ago. It seems he had met me at an event where I was a speaker on Entrepreneurship. His query was very simple: He said, “Hi Ananth, most of the companies I meet ask me why do I charge or charge so much…… Continue reading Difference between Price and Value
5 things Digital Marketing can do for your Business, customers and revenue Digital marketing when used effectively today can do wonders for your brand, organization or business. It’s a powerful process which also enables you as a marketer or even a stakeholder to understand the real-time metrics it brings forth in terms of views, content consumption,…… Continue reading 5 things Digital Marketing can do for your Business, customers and revenue
Digital Marketing: Move over Vanity Metrics, integrate social media ROI Organization’s across the globe are now gradually beginning to take digital marketing social media’s ‘Return on Investment (ROI)’ seriously. Recently, there was a massive outburst on social media at an organization which proudly announced with a full page advertisement on a print media (newspaper) about…… Continue reading Digital Marketing: Move over Vanity Metrics, integrate social media ROI