How-to use content strategy for digital marketing success: 9 tips

Content strategy is core today whether you are a brand, business, individual or an organization. Different users use platforms as per their comfort, convenience and connect. Which means, it’s no longer “enough” for brands to push content. Rather, as a responsible digital marketer, they need to ensure they are adding value by creating useful content…… Continue reading How-to use content strategy for digital marketing success: 9 tips

#55SecsOrLess to read Digital strategy and business success

#55SecsOrLess to read: Digital strategy needs to focus on the overall business strategy and not just tools or websites   Create a fundamental strategy shift: It starts within the organization, stakeholders, employees & then the consumers.   Create a seamless customer engagement, interaction, journey & touch point mapping to understand how your prospective buyers travel…… Continue reading #55SecsOrLess to read Digital strategy and business success

100 Smartest Digital Marketing Leaders 2019 from CMO ASIA and World Marketing Congress

On February 13th 2019, at Taj Lands End, I was awarded by CMO ASIA and World Marketing Congress the title of “100 Smartest Digital Marketing Leaders”. This is my third award in the past five years from CMO ASIA and World Marketing Congress making it 3 wins in 3 different categories over the years and my 4th…… Continue reading 100 Smartest Digital Marketing Leaders 2019 from CMO ASIA and World Marketing Congress

Happy New Year and Welcome 2019

Dear all, HAPPY NEW YEAR and Welcome 2019. Wishing you and your family a very Happy New Year and a warm welcome to 2019. Hope your 2018 ends with a joyful memory and the year 2019 brings you bliss, happiness, health and prosperity in abundance. I wish to thank all our dear clients for their…… Continue reading Happy New Year and Welcome 2019

Data is the heart of a digital marketing campaign

Data is the heart of a digital marketing campaign and content is the soul of a brand. Data for me, as in analytics, is not about looking at data or it’s numbers, but rather interpreting it with results. Being a digital marketing campaign strategist focused on delivering social media Return on Investment (ROI) as one…… Continue reading Data is the heart of a digital marketing campaign

8 Lessons in Entrepreneurship journey

8 Lessons in Entrepreneurship journey Entrepreneurship is a marathon and not a sprint. This March 2018, I would be completing 8 years of entrepreneurship. So, I thought I could share some wonderful pointers as lessons I learnt in the 8 year entrepreneurial journey. 1) Passion is everything: Passion and hard work beat luck every single…… Continue reading 8 Lessons in Entrepreneurship journey

Digital Marketing TRENDS for 2018

Digital Marketing TRENDS for 2018 Digital Marketing Trends for 2018 Be Well Ananth V Let’s Connect – Facebook – Twitter – LinkedIn – Social Media Book – Learn Digital marketing – Corporate Training Popular posts this week: Quick Digital Marketing Strategy Guides for Your Organization, Brand and Business Measure Digital marketing metrics like a multi-billion dollar…… Continue reading Digital Marketing TRENDS for 2018