Digital Marketing: Move over Vanity Metrics, integrate social media ROI

Digital Marketing: Move over Vanity Metrics, integrate social media ROI Organization’s across the globe are now gradually beginning to take digital marketing social media’s ‘Return on Investment (ROI)’ seriously. Recently, there was a massive outburst on social media at an organization which proudly announced with a full page advertisement on a print media (newspaper) about…… Continue reading Digital Marketing: Move over Vanity Metrics, integrate social media ROI