Most CFOs and CMO focus on ROI success from Digital Marketing

Most CFOs and CMO focus on ROI success from Digital Marketing With rapidly evolving social media and digital marketing’s “ROI metrics, tools and process”, brand’s and their key decision makers are now focusing more on actual results.  Yes, that’s correct. It’s time to move over vanity metrics and focus on actual ROI from social media digital…… Continue reading Most CFOs and CMO focus on ROI success from Digital Marketing

Social media metrics

Social media marketing ROI metrics Understanding how ‘Customer acquisition cost – CAC’ and ‘Lifetime value of a customer – LTV’ affect the Social media ROI metrics of your campaign is an integral part of your digital marketing process. So make sure to plan it well. Feel free to drop in your queries to me here.…… Continue reading Social media metrics

Social media marketing Book with feedback and a surprise for BRANDS

Social media marketing Book with ‘feedback and a surprise’ for BRANDS ROI process using social media marketing that is discussed in this book: How to generate ROI Using: • SEO (Search engine optimization) • Higher Brand reach • Quality brand engagement • Reaching target specific consumers • Brand monitoring • What to measure and how…… Continue reading Social media marketing Book with feedback and a surprise for BRANDS

Social media marketing brand ROI book launched

“Social media marketing brand ROI book launched” This book will be useful for CMO’s, CEO’s, CTO’s and senior marketing management professionals who are key decision makers planning or strategizing digital marketing campaigns with specific goals in mind. GET Your COPY of the Book: Buy your Hard Copy Paperback Amazon click here: Social media marketing Brand…… Continue reading Social media marketing brand ROI book launched