7 Digital marketing strategies for 2020

It is the year of consumer engagement focused on ROI by organisations. There are no two ways about it. So, as a digital marketer, today, it’s crucial to integrate the following seven steps as part of your digital strategy: Add value: Content simply cannot focus on just being visually appealing. Ensure that your end readers…… Continue reading 7 Digital marketing strategies for 2020

Influencer marketing training for Master in Global Luxury Goods and Services Management starts trending

Visiting Faculty Session trending on Twitter The students of Master in Global Luxury Goods and Services Management (MGLuxM) got a brand hashtag trending on Twitter As a visiting faculty at SP Jain School of Global Management, I was conducting training sessions for the students of Master in Global Luxury Goods and Services Management  As part…… Continue reading Influencer marketing training for Master in Global Luxury Goods and Services Management starts trending

At Google Mumbai, Google Partner event, Corporate Training Digital Marketing and other NEWS

Top news updates from our digital agency this week: A) Speaker B) Corporate Training C) Event participation D) Trending in Digital Marketing Training as a career A) New Milestones in Speaker sessions and Corporate Training programs: Speaker Digital Marketing Speaker / Digital Strategy ROI speaker / Leadership management / Lifestyle Luxury & Retail Management -…… Continue reading At Google Mumbai, Google Partner event, Corporate Training Digital Marketing and other NEWS

How-to use content strategy for digital marketing success: 9 tips

Content strategy is core today whether you are a brand, business, individual or an organization. Different users use platforms as per their comfort, convenience and connect. Which means, it’s no longer “enough” for brands to push content. Rather, as a responsible digital marketer, they need to ensure they are adding value by creating useful content…… Continue reading How-to use content strategy for digital marketing success: 9 tips

Gamification in Digital marketing

What is Gamification? Well, it’s the concept of applying game mechanics or game design techniques and or integrating Big Data in a way that is relevant to your digital marketing metrics, ROI and goals. It can be used by integrating apps, tools and or simple yet innovative processes with your social media marketing campaigns. The…… Continue reading Gamification in Digital marketing

#55SecsOrLess to read Digital strategy and business success

#55SecsOrLess to read: Digital strategy needs to focus on the overall business strategy and not just tools or websites   Create a fundamental strategy shift: It starts within the organization, stakeholders, employees & then the consumers.   Create a seamless customer engagement, interaction, journey & touch point mapping to understand how your prospective buyers travel…… Continue reading #55SecsOrLess to read Digital strategy and business success

Happy Birthday Techdivine Creative Services

Happy Birthday Techdivine Creative Services My digital agency, turned 9today! 9 years ago, (1st March 2010) on this day, after working for 7+ years in the corporate world, I started Techdivine Creative Services with just Rs.500/- & a laptop.  As on 1st March 2019, we have catered to 70+ clients across 7 countries (India, USA,…… Continue reading Happy Birthday Techdivine Creative Services