5 tips for designing digital marketing strategy for any industry

5 tips for designing digital marketing strategy for any industry There is no FIXED solution or one standard solution for any digital campaign? Why? Because, each brand, organization has varied goals, budget, duration, focus and even their customers requirements differ from time to time. So personalized and or customization is core when it comes to…… Continue reading 5 tips for designing digital marketing strategy for any industry

7 digital marketing guides to build a power brand

7 digital marketing guides to build a power brand “Data is the heart of a digital marketing campaign and content is the soul of a brand” Digital is the way of life today. Why, because it empowers, both, brands and their users in real-time. The importance of consumer research insights online, buying behaviours, brand experiences,…… Continue reading 7 digital marketing guides to build a power brand

Managing oneself in the digital age, the human Side of technology

Managing oneself in the digital age, the human Side of technology What would humans do? The real problem is not whether machines think but whether men do ~ B. F. Skinner What would you say are some of the strongest qualities of being a human? Well, the words that come to my mind are, ‘intuition,…… Continue reading Managing oneself in the digital age, the human Side of technology

Using Automated tools,embracing Big Data for higher quality life and rich business solutions

Using Automated tools,embracing Big Data for higher quality life and rich business solutions “We are already living in anticipation of the next moment, in other words, we are already living in the future in our minds”. This post looks into: An actual case scenario of human errors and it’s obsession with technology, upgradation, that cost a…… Continue reading Using Automated tools,embracing Big Data for higher quality life and rich business solutions

Be the best digital marketing professional in your organization

Be the best digital marketing professional in your organization In the past few months, I have received quite a few messages, emails, DM via Twitter and Facebook from Corporate Professionals who have asked several queries on “How-to optimally empower their brands and business as a digital marketing professional in their organization?”. This post is mainly dedicated towards…… Continue reading Be the best digital marketing professional in your organization

Do you know WHERE TO use the screwdriver? #DigitalMarketing Impact: POWER Post

Do you know WHERE TO use the screwdriver? #DigitalMarketing Impact: “Power Post” I am reminded of this wonderful story as I write this post. It was a bright peaceful Sunday morning and all of a sudden there was chaos near a dockyard area. Workers were scurrying through the place, in and out of a humongous ship…… Continue reading Do you know WHERE TO use the screwdriver? #DigitalMarketing Impact: POWER Post

Fantastico impact, interaction from participants at social media marketing workshop

Fantastico impact, interaction from participants at social media marketing workshop I recently conducted my 5th Social media marketing workshop and training event in Mumbai and thanks to the wonderful response, feedback and queries shared by the participants attending the workshop, it truly was a fantastico experience of growing together. We had participants from the following…… Continue reading Fantastico impact, interaction from participants at social media marketing workshop