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Content strategy for Retail ecommerce with Digital Marketing ROI as core focus: Few helpful tips: Content today is not just about being impressive with rich media, visuals & interactivity. Rather, it’s about who is browsing your site in terms of personalization For eg. If your e-commerce checkout area shows lots of options prior to checking…… Continue reading How to personalize content for digital ROI strategy?
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At 66, he & his wife started a business of home cooked food 10 months later they found themselves in deep trouble & were planning to shut down They had recently invested in more resources & cookware An old client referred them to me asking if my company could help as a digital agency Based…… Continue reading At 66, he and his wife started a new business
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When a Chief Medical Director calls you on a Wednesday morning and it is to say Thank You! I recently delivered a 12 day intensive Corporate Training program on #DigitalStrategy & #DigitalTransformation for a Multispeciality hospital for over 300 HCP’s This was one of the most intense corporate trainings I have conducted inspite of having trained 15,000 participants including 2,000 doctors over the years!…… Continue reading When HCP calls you and it is to say Thank You
4 important lessons we learnt from 8 uniquely distinct digital marketing campaigns during the past year across restaurants – Restaurant Marketing This post has originally appeared here: https://www.linkedin.com/feed/update/urn:li:activity:6745547830515048448/ 1) Do not “simply sell”. The need for emotional connect and conversations amongst users is higher than ever before. So engage with them meaningfully onlineTweet 2) Offers:…… Continue reading 4 ROI lessons from digital marketing campaigns across restaurants
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